Your content engine works like this.

Just when you've given up on agencies, you find one (heyyy! that's us!) that operates like an absolute machine. Once you've hit that go button over on our pricing page, your content engine is fired up — and within 48 hours — your all-access pass to world-class content creation begins.

It's all right here.

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The process fueling your story.

STEP ONE

Load up your ideas

We want to hear everything. Whether it’s pie in the sky concepts or working drafts, use the creative briefs we’ve created to share your needs. All done inside your private content dashboard.

STEP two

Queue your priorities

Next, submit your content requests – highest priorities at the top. Your copywriter will pick up the top requests based on publishing date, so be sure your queue is ordered just right.

STEP three

Let the writing begin

Your writer cooks up your content based on your creative brief and turns it around on your production timeline. So go touch grass. Play Connections. Or cross off one of the other 1,000,001 things on your to-do list. We’re on it.

STEP four

Next, a quality check

Once content drafts are complete, your copywriter submits each piece for a mandatory internal review to ensure both content and strategy alignment.

STEP five

Your content is ready!

Aligned with your production timeline, content is prepared and delivered for your thumbs up or down.

For shorter pieces (like a social post), you’ll get a full draft. For longer pieces (like a newsletter), expect a working version to ensure alignment as we write.

Choose Your Pace

Toggle between our various tiers to learn what approach best matches your needs.

Build

Our self-service package. Created for teams with an existing content foundation in need of production support to turn their briefs into optimized, publish-ready copy.

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Activation

Within 48 hours of activation, you receive access to your content dashboard and can begin creating and prioritizing your content requests as your content team preps for kick-off.

Kick-off

Next, you'll meet the team behind your content during a 1-hr call that walks you through your dashboard, sharing best practices for solid content briefs and built-in 'arb resources that set you up for success.

Content Creation

And now you're free to move about the content engine! Flesh out briefs and ship them to the request lane to be picked up by your copywriter, one at a time. Expect ~10 content requests (up to 500 words each) to land for your review each month.

Publishing

That’s literally it! Publish final pieces on the platforms most relevant to your story, your audience and your content calendar. They'll be optimized for that channel right within the content card, so you just copy/paste/publish.

Content Autopilot

Every time a content piece is pulled over for your review, your writer will begin drafting the next request in the queue. Just be sure your briefs are loaded in and queued up so our writers pencils are always up.

Grow

Our enhanced package. Designed for brands ready to amplify their content. Includes strategic foundational support to jumpstart your content engine, before empowering you to take the wheel and drive your content production forward.

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Activation + Onboarding

Within 48 hours of activation, you’ll gain access to your content dashboard and can begin prioritizing content requests prior to kick-off. During our first team call, we’ll get to know your needs and begin formulating your content strategy track laid out over weekly calls during implementation month.

ICP Focus, Voice +  Content Strategy

Next up, we’ll dive into ICP identification, core content pillars, and hone in your brand's voice and tone as we map out your content strategy. This foundational resource is presented in week 2 as we gain full alignment on the demand-gen engine we're about to put into motion together.

Content Calendar Planning + Execution

By week 3, you can expect a detailed 90-day content calendar breaking down the multi-channel content creation plan driving toward the North Star set in place by your content strategy. The calendar leverages ~20 content requests* per month available with this tier.

Repurposing + Distribution

During your final week of implementation month, your strategist will support you in best practices around creative briefs, mapping out the initial month of your calendar into live content cards within your engine. A repurposing matrix is also created to extend the life of your existing content across channels.

Content Autopilot

One month post activation, you’re all set to drive your content engine without oversight. Just like passing your driving test, but with more words, less blinkers, and no annoying parallel parking bit.

Scale

Our full service, all hands on deck, package. Ideal for teams looking for support across multiple content formats, comprehensive demand-gen strategy, and major launches that prefer someone else (that's us) do the heavy lifting.

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Activation + Onboarding

ICP Focus, Voice +  Content Strategy

Content Calendar Planning + Execution

By week 3, you can expect a detailed 90-day content calendar breaking down the multi-channel content creation plan driving toward the North Star set in place by your content strategy. The calendar leverages a minimum of 20 content requests* per month available with this tier.

Repurposing + Distribution

Omnichannel strategy? Yes please! Standard with Scale, we'll incorporate derivative content into your content requests—reviewed live in week 4—so your content and resources are working smarter, not harder. Those 20 content requests?? We'd call 'em more like 20+, with wings.

Ongoing Content Strategy + Support

With Scale, your support doesn't stop after implementation. Expect a fully dedicated team including your CSM, Content Strategist and Copywriter, supporting you on the daily to keep content moving, weekly content pulses, monthly [re]alignment calls, quarterly calendar planning, and annual reviews. We mean it when we say it — our story is telling yours.

Enterprise

Our white-glove, premium content service for sophisticated and large teams looking for flexible and custom content strategy, writing, and coaching.

Contact Sales

Your full-stack
content shop.

Newsletter + Blogs

Transform your audience into a valuable, engaged asset. Premium long-form content that builds loyalty and drives sustainable revenue growth.

Social Content

Elevate your brand's digital presence and conversion rates. Strategically crafted social copy that resonates with your ICP and drives measurable results.

Case Studies

Leverage your successes to accelerate the sales cycle. Meticulously constructed narratives that showcase your impact and persuade high-value prospects.

Playbooks + Guides

Position your brand as the definitive industry authority. Expertly distilled content that expands your influence and initiates high-level industry dialogues.

Email Campaigns

Optimize your entire customer journey, from prospect to advocate. Precision-engineered email strategies that nurture relationships and drive consistent engagement.

Your burning questions.

"A content subscription that meets all my copy needs?" We're no mind-readers, but we figured you'd have a few questions. Do your proper vetting with a scroll through our FAQ.

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Why wouldn’t I hire in-house?

We were waiting for that! For starters, the annual cost of a full-time, senior-level copywriter is $100K with benefits (and good luck getting one at the caliber you need!). Not to mention, our expert content strategists, editorial team and client success team working behind the scenes on your behalf – that easily translates into at least $200K of headcount fully vetted, trained and managed by … well … not you!

Aside from that, you may not always have enough work to keep them busy at all times, so you're stuck paying for time you aren't able to utilize.

Is there a content limit?

Once subscribed, you're able to add as many content requests to your queue as you'd like, and copywriters will work through each request. Be sure to prioritize your content requests top to bottom so your top priorities are worked through first.

Scale is our full-service tier designed for more complex content needs and enterprise teams, so the actual content count may vary given the custom nature of this tier.

Who are my writers?

Best in class. Full stop. Our writer evaluation process is no joke – for every thousand writers we vet, less than 1% qualify for our bench. And our content strategists? Same jam. Our secret sauce is in assembling the best content team in the business, all for your gain. It’s what we hang our hat on.

And with Scale, you’ll have a dedicated writer and content strategist who will dig deep into your brand story and support your content planning and creation on the daily.

Will you help with strategy?

Don’t worry, we’ve got you. With our Build tier, you’ll have a kick-off call to get started and then you're off to the races. With our Grow tier, you’ll have a comprehensive implementation month. You’ll walk away with a set content strategy and content calendar for your first 90 days. We also offer a la carte options for added support when you need it. This includes up to two 1-hour content strategy calls per month for $500 per call on our Grow tier, which you can book right from your dashboard.

And with Scale, you’re all set. This tier includes a dedicated content strategist and writer who will dig deep into your brand story and support your content planning and creation on the daily.

What’s the turnaround time?

Content lands for your review whenever it is ready – at a minimum, in two business days, and at a maximum, in five business days. You’ll add a due date to every piece of content, and we’ll make sure we deliver on-time, every time. For longer pieces of content (like an ebook), our writers will let you know how long they think it’ll take once they’ve reviewed the brief.

What if I don’t like it?

No worries! Leave feedback on the piece – you’ll have unlimited revision cycles to make sure you’re 100% satisfied.

How do I request content?

storyarb offers a ton of flexibility in how you request content via your private client dashboard. Many do so directly via their dashboard using our pre-baked content outlines, others prefer sharing Google docs or even recording a brief video or voice memo for those who prefer to leave all the writing to us. Basically, if it can be linked to or shared in Notion where our content engine lives, it's fair game.

Any content formats you won’t do?

While we’re not writing your personal memoir quite yet, and not super keen on technical instruction manuals, we’re happy to evaluate content formats that fall outside our pre-baked templates. Just submit an inquiry through your dashboard, and we’ll let you know if it falls within our sweet spot. We’re all about customer-led innovation, so our product roadmap includes an ambitious roll-out of new templates frequently, based on your most requested content formats.